Malta Goya is a malt drink that contains no alcohol and is very well known by the latino and european countries, but it is rarely advertised. For this concept, I advertised Malta Goya to countries in the FIFA World Cup as “The Celebration Drink for Every Goal.” I designed an aluminum limited edition bottle for Malta Goya. The bottle displays the flags and names of countries that are participating in the World Cup. I used Photoshop 3D skills to produce the aluminum bottles and photo manipulation to layout the typography and image composition.

Yubo lunchboxes have custom features such as interchangeable faceplates, container options, and different box colors. They are made from recyclable, non-toxic plastic. The concept behind this series is gaining parents trust by highlighting the lunchbox advantages over other lunchbox brands. I used pens to create the illustrations and colored them with watercolors to give a kid-friendly appearance.

Insomnia is a very common issue for people who are constantly submerged in technology. The concept of this public service announcement is to encourage people to shut down their devices before going to sleep. The imagery shows a person lying down and turning off their devices. However, the devices have become a part of who they are instead of an accessory that they use. I shot and used photo manipulation to combine images of different devices such as a television, a laptop, and a tablet. I used ambient light to portray the mood of sleep along with a natural bed setting.

Video commercial advertising engagement rings. Working in a team of three, we created the concept of a Kay Jeweler Ringman character. The Ringman looks to keep track and protect the ring until the customer gets to propose to their loved one. This is a way for Kay Jewelers to show how much they care about their customers. I helped to film and direct sections of this video using a DSLR camera. The video was with using Adobe Affter Effects.